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Jeffrey Kamikow's Wall

    • Jeffrey Kamikow
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      How will Google AMP Affect Your Mobile Strategy?

      Google’s AMP project, short for Accelerated Mobile Pages, sounds great on paper for consumers of content, but for mobile advertisers and businesses it represents a

      tremendous shakeup.
      Put simply, an AMP-enabled page uses a stripped-down version of HTML and Javascript to render text and images much faster. It one sense, it’s like Google is trying to
      bring back the simplicity of mid-1990s internet.

      How will Google AMP Affect Your Mobile Strategy? – Jeffrey Kamikow – Medium

      medium.com

      Google’s AMP project, short for Accelerated Mobile Pages, sounds great on paper for consumers of content, but for mobile advertisers and businesses it represents a tremendous shakeup.
      Put simply, an…